“Large and small companies across a variety of sectors are embracing CRM as a major element of corporate strategy for two important reasons: new technologies enable better target market segments, and a new marketing approach recognised the potential for more customer-focused process-based strategies.”
What is CRM? It seems odd that this query is still high, after 30 years from its initial expound even today many are still in search of a definition of CRM.
What CRM does?
What’s the CRM meaning?
CRM what is about?
Those are some of the queries that hit even 50K per month while just “ CRM “ is credited with more than 160K, yes the acronym is still in need of explanation.